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The Restaurant Facebook Ads Marketing Guide

A step-by-step playbook for filling empty tables with local Meta ads — geo-targeting, retargeting lapsed diners, high-converting offer creatives, and tying every click to a booked cover in GoHighLevel.

  • Fill seats from a 3-mile radiusGeo-fenced campaigns that put your slow-night offer in front of hungry locals — not tourists three states away.
  • Retarget past dinersWin back the table that came once and never returned with offer-driven retargeting tied to your GHL audience.
  • Creatives that actually convertThe exact offer angles, hooks, and photo formats that book reservations instead of just collecting likes.
  • Track every booked coverConnect ad clicks to real reservations and redemptions inside GoHighLevel — no more guessing on spend.